Syntec Numérique launches its Social Game “S’Nums 2013”, aimed at 15-18 year-olds
Following on from its “La tribu des S’Nums” campaign to raise awareness of digital professions, this time the union is challenging teenagers to become super experts through an online game scheduled for official launch on June 3.
Launched last January, the campaign aims to raise awareness among young people of the variety of professions and recruitment potential offered by digital companies in France. After a successful first wave, marked by the deployment of a web series, a Facebook mini-site and an interactive quiz, the S’Nums are back in the spotlight with a brand new Social Game.
With the help of the tribe’s descendants, Social Game players will take on the role of digital fans just starting out on their careers in the sector. Each profile will be able to choose its avatar and try to become a super expert, in other words: the greatest specialist in new technologies,capable of creating innovation within companies and thus “changing the world”!
Thirty assignments will be carried out on behalf of ten different companies, togain experience in four main areas: technical, project management, design and digital networks.
This Social Game transports new generations into the digital world, encouraging them to find out more about the attractiveness of the sector and the opportunities it offers, through available videos. The prize: a chance to win one of six monthly prizes, including the latest iPad Retina.
The launch, scheduled for Monday June 3, will also be accompanied by season 2 of the latest “Les S’Nums” mini-films.
To view the S’Nums season 2 trailer, click here
Key figures for the1st wave:
- Films:855834views
- Facebook:4 413fans
- Quizz:2,552 players
