Syntec Numérique – BVA Barometer November 2013

Using digital technology to find a job is a priority for a large majority of French people, according to the results of the latest edition of the BVA – Syntec Numérique barometer. 71% of those questioned say they would first do something online. But while the French believe that it is essential to control the resources devoted to finding a job on the Internet, they still stick to conventional processes when it comes to applying for a job.

A positive perception of the Internet in the job search process

Whether it’s professional social networks, job ad sites or personal online CVs, more than nine out of ten French people are convinced of the need to be comfortable with digital tools when looking for a job,

For 85% of French people, digital technology means they can search more quickly for jobs that match their profile, 82% emphasize the ability to put people with common interests in touch with each other, and 82% highlight the possibility of doing in-depth research on a sector or company.

To a lesser extent, the French also recognize that it is a way of making themselves better known in a professional environment (68%) or speeding up recruitment processes (64%).

A digital employment policy to offset passive use

In the panoply of tools available to reduce unemployment, digital technology is all too often overlooked as a powerful lever for job-seeking,” says Bruno Vanryb, President of Syntec Numérique’s Publishers College.

The majority of French people still use traditional methods when looking for a job. Sending CVs to companies is a priority for 70% of French people. While for a majority of those surveyed (57%), Internet use remains limited to a passive approach of consulting advertisements. For example, only 23% consider using a professional social network to be a priority.